Tyrell is a womenswear brand based in Toronto, showing collections in New York. Tyrell Harriott, founder & creative director of the brand, draws inspiration in the fictional worlds from cinema to video games and implements them into his creations. Originating from a small town in Canada, Tyrell utilizes his roots through his process. With design being his main medium, Tyrell finds himself creating characters from the stories he scripted as a young child. The nucleus of the brand stems from the duality between existing in the middle of reality & fantasy. To be able to translate this into the functionality of his creations while possessing the ability to shift from "morning to evening". The mission to create garments that possess this transition is what Tyrell aims to accomplish.